Take a trip down memory lane at the Argos Barbie Exhibition to celebrate Barbie’s 60th anniversary.
From Wednesday 6 March, leading toy retailer Argos will be transporting adults and kids alike into the imaginative world of Barbie with a dedicated pop-up exhibition celebrating Barbie’s diverse history in honour of her milestone 60th anniversary.
Delve into the world’s number one doll’s archives for a fun and nostalgic look at some of the nation’s favourite Barbies throughout the years at the exhibition, including Aqua Magic Barbie, Teacher Barbie and Super Gymnast Barbie.
Adults and children alike will love seeing how the Barbie doll has changed throughout the years to reflect pop culture and fashion through iconic retro looks, and how the doll continues to evolve today. With more than 200 careers in 60 years, from athlete to astronaut, paediatrician to president, in 2019 Barbie continues to diversify and take on aspirational and culturally relevant roles which encourage children to be whatever they want to be.
She first branched out career-wise in the 1960s when, as an astronaut, she went to the moon…four years before Neil Armstrong. While only 24 per cent of today’s STEM careers are held by women¹, Barbie has been a computer engineer, video game developer and a Mars explorer to name a few.
The exhibition is a unique opportunity to take a peek into Barbie’s history and to rediscover childhood favourites from vintage Argos catalogue toy pages!
#BARBIE60
When: Open from Wednesday 6 March – Wednesday 13 March
Where: Argos, 189-197 Old St, London EC1V 9JS
Nearest Tube: Old Street
How much: Free to attend
Timings: 08:30-20:00 daily
Juliet Ward, Head of Toy Buying at Argos, said: “Argos has been synonymous with toys for over 45 years and for decades, Barbie has been a catalogue favourite. Argos has stocked over 150 varieties of the iconic doll and continues to remain one of our best-selling toy ranges, resonating with every generation. The Argos Barbie Exhibition is a wonderful display of how not only how the toys have developed, but how the brand has evolved and inspired the limitless potential in every child.”