The UK’s rosé outlook revealed

The UK’s rosé outlook revealed

25 May 2016

As summer approaches, the trend for lighter-coloured ‘posh pink’ – influenced by celeb-endorsed launches from the likes of Brad Pitt, Angelina Jolie and Drew Barrymore – will see rosé wine sales soar, with Sainsbury’s research showing a trend among millenials towards aspirational ‘posh pink’.